ESB-Book Review-UnSelling by Scott Stratten and Alison Kramer

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UnSelling is not a book about selling, its about everything but the actual sell. It focuses on the transaction while putting the business actions second. People have become blind to customer service, support, branding, experiences and product quality. They say 60 percent of a purchase decision is made even before the customer has contacted you […] Read More

Book Review- Disney U

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In major cooperation’s it has always been very difficult to train the employees while still getting them to do an A+ job. In this book Doug Lipp goes into detail about how Disney has been able to train thousands of employees. All the shows that go on at the Disney resorts and parks seem to run so smoothly. This […] Read More

ESB-Book Reviews- Engaged!- Gregg Lederman

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The backbone of a company is the workforce. They are the ones that are getting the job done and giving your company an identity. Imagine a workforce where everyone in your company is aligned and engaged, like a well oiled machine. This is the type of workforce Engaged teaches to achieve. It teaches your workforce to […] Read More

ESB-Book Reviews-GUTS! Companies That Blow the Doors Off Business-As-Usual: Kevin and Jackie Freiberg

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Every business owner wants their company to run smoothly, but most of them are trying the same old techniques to make that happen. The book GUTS! by Kevin and Jackie Freiberg goes into great detail about the different ways that new elements can be added to a company to shake it up. One of the […] Read More

ESB-Book Reviews- Admired 21 Ways to Double Your Value by Mark Thompson and Bonita Thompson

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Everyone wants to be fully valued for what they do best. You want to impress your team, your boss, your customers, and your family. You want them to be proud of you and see your full potential. These people are called our MVPs. They are the most valuable people in our lives, the ones that […] Read More

ESB Reviews-UN think by Erik Wahl

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According to Erik’s new book, Unthink,people grow up and lose the innate creativity they have as children due to the influence of traditional education, corporate values and other influences that dulls artistic talents. Wahl maintains that in order to step outside convention in the business world we need to find out “who we were.” Everyone […] Read More

ESB Reviews- The Real-Life MBA By Jack & Suzy Welch

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Business should never be done alone. It is a team sport. No matter the size of your business, you are always going to need help running it. This is one of the main points in The Real Life MBA. This book will teach you how to build an efficient and hardworking team of employees and […] Read More

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The Power of Presence

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  Often times when we listen to a video or watch a presentation given by one of our favorite motivational speakers, we walk away from the experience having acquired a good deal of knowledge and encouragement applicable to our lives. Yet as powerful as some of these videos and presentations may be, their impact does […] Read More

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