Tuesday Tip: 3 Tips to Booking Your Keynote Speaker
Before you book a keynote speaker for your next event, it’s important to have the following things lined up:
- Who is your audience? Probably one of the most important things to determine when choosing a keynote speaker is whom they will be addressing. How many people are you expecting for your event? Is it a predominantly male/female audience, or a good mix? And what is their desired field of interest? Knowing who your audience is and what they want is crucial to providing a good list of quality speakers that will fit your event.
- What is your overall event theme/purpose? Keynote speakers have a wide range of expertise. They have taken the time to narrow down what they are good at, so it’s equally important for you to narrow down what you want to hear. Saying you want someone “inspiring” may not be enough because all keynote speakers are inspiring in one way or another…it’s what makes them excellent keynote speakers. Knowing if you want a speaker to discuss customer service, leadership or technology, or if you’re looking for a political figure or sports star will be crucial to providing a customized list of inspiring speakers for you.
- What is your speaker budget? Lastly, be honest about what you can afford. A high profile celebrity will likely cost much more than an industry expert. Likewise, a speaker traveling from half way around the world on a private plane will have a higher price tag than someone in your own city/state that needs a car service. All of these things factor in to your speaker budget, so know what you are willing to spend.
Once you know the answers to these questions, pick up the phone and call Executive Speakers Bureau at (901) 754-9404, and let us help you find the right keynote speaker for your next event!
For more information on tips to securing the best keynote speaker for your event, download our complimentary eBook: So, You Want to Book a Keynote Speaker, Now What?